News 03:10 October 2018:
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If you are a professional communicator but often attract less twitter likes and followers, chances are that you don’t know what your followers expect from you. The greatest thing you can do as a twitter owner who wishes to increase the level of engagement with their panel is to listen to them. Conduct a quick poll or research a little bit about what most of your followers post on a day to day basis. Additionally, visit the bios and feeds of a few of your favorite twitter users, so that you can get a clear picture of what they really love.
Once you have an idea of what people with the same interest as you share, start doing exactly the same. Be consistent but post tweets that have value in them. If you get positive feedback, keep the same pace and spirit. If you get negative feedback, sometimes in the form of few twitter likes or people unfollowing you, change your style. Go back to conducting twitter polls and perhaps someone will give you a reason to change your experience on twitter.